Armit ends search for Chilean agency

05 April, 2011

Fine wine supplier Armit has taken on the exclusive UK agency for Chile’s Matetic Vineyards.

The firm will be listing the EQ range – which comprises Sauvignon Blanc, Chardonnay, Pinot Noir and Syrah – and Coralillo, which consists of Pinot Noir and Syrah varietals. The winery’s top label is a Syrah which is sold under the name Matetic.

Armit said that “for a number of years we have been looking for a Chilean agency that reflects our values and Matetic is the perfect partner with a high quality offering that we really feel can add interest and enjoyment for our customers”.




Bookmark this


Site Search

COMMENT

Lifting the spirits

I were to sum up alcohol sales over Christmas 2017 in one word, it would be “gin”. At Nielsen, we define the Christmas period as the 12 weeks to December 30 and in that time gin sales were £199.4 million, which means they increased by £55.4 million compared with Christmas 2016. There’s no sign the bubble is about to burst either. Growth at Christmas 2016 was £22.4 million, so gin has increased its value growth nearly two-and-a-half times in a year. The spirit added more value to
total a

Click for more »
Upcoming events

Polls

Is blended Scotch overshadowed by single malt in retailers?

  • Yes
  • No
  • Don't know

Facebook

Twitter