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Bottled beers are driving growth in the ale market but retailers are missing £20 million in sales due to out-of-stocks, according to new figures. 

Molson Coors is increasing its focus on multiple grocers and convenience stores by hiring more field staff through marketing agency REL Field Marketing.

Greene King is offering rugby fans the chance to win a training session with the England team in an on-pack promotion on bottles of its IPA.

East London brewer Truman’s is asking London ale drinkers to help it find a new brewery site.

Tesco develops 2.8% beers

18 January, 2012

Tesco is hoping to steal a march on rivals by becoming the first retailer to list a new range of lower-strength beers.

Sainsbury’s is running an in-store campaign to raise awareness of alcohol units, promote lighter-style wines and encourage consumers to manage their drinking responsibly.

Czech brewery Budweiser Budvar has reported record exports in 2011.

Crabbie’s Alcoholic Ginger Beer is setting up a ski lodge at the Outdoors Show at London’s Excel exhibition centre from January 12-15.

New figures have painted a gloomy picture of the UK beer market.

John Smith’s Extra Smooth has been given a new design for its multipacks, featuring a photograph of a pint of ale.

Tetley’s will appear on TV for 47 hours a week as part of a deal with ITV4.

Molson Coors has written to 60 MPs across the UK to challenge the duty escalator on beer by highlighting the relationship between barley farming and brewing.

£2m push for Guinness

12 December, 2011

Diageo has launched a £2 million Christmas ad campaign for Guinness.

Heynen to leave Molson Coors

09 December, 2011

Molson Coors sales director John Heynen is to leave the brewer at the end of this year, as part of an organisational restructure.

Greene King has delivered a selection of East Anglian beers to Brussels for a meeting in which MEPs will discuss policy and issues.

London Pride brewer Fuller’s has announced half-year growth of 6% after registering a turnover of £128m.

Budvar beefs up brewing

25 November, 2011

Budweiser Budvar has invested £13 million in its Czech brewery to significantly increase production and packaging as it looks to widen the number of lines it offers.

Butcombe Brewery has teamed up with TV presenter Adam Henson to create a golden ale called Adam Henson’s Rare Breed.

SIBA announces award winners

15 November, 2011

Two breweries are celebrating after winning awards for their label designs sponsored by Off Licence News.

Grolsch lager is in line for a repositioning exercise in 2012 to take it away from the mainstream premium lager category and into the world beers sector.

Ginger Joe makes TV debut

09 November, 2011

Alcoholic ginger beer Stone’s Ginger Joe is to make its TV debut this month.

Fuller’s has launched a seasonal stout on draught, and plans to bottle it next year.

Carlsberg UK chief executive Isaac Sheps is leaving to take over leadership of the brewer’s Russian business, Baltika, and its eastern European operations.

Off-trade beer sales grew 9.1% in the last quarter, according to the latest report by the BBPA.

Heineken has extended its sponsorship of the Rugby World Cup to remain its official beer supplier and worldwide partner for the 2015 tournament in England.

Sun boosts drinks sales

14 October, 2011

September’s record-breaking temperatures have given the drinks sector a huge boost, pepping up a tough summer for sales.

Brains Dark is running an off-trade Halloween promotion, after a similar push last year brought a 30% sales uplift.

New look for Bud cans

06 October, 2011

Budweiser has revamped its cans, with a red “bow tie” sitting behind the Budweiser logo on the new-look version.

Wells & Young’s has bought Scottish beer brands McEwan’s and Younger’s from Heineken UK.

AB Inbev to hike prices

03 October, 2011

AB Inbev is to hike its price by 7.8% on top of duty next year.