Diageo is introducing Smirnoff Infusions, creating a range for the Smirnoff portfolio that is designed to be mixed with soda to create a lower calorie finished serve.
New Zealand Winegrowers, Loire Valley and Centre Loire Wines joined forces for a joint celebration of the myriad wonders of Sauvignon Blanc today.
Pernod Ricard has bought the Italian super premium gin brand Malfy.
“Our generation have trust issues because we were raised on those awesome adverts saying Carlsberg is the best lager in the world only to finally taste the shit and realise it’s like drinking the bath water that your nan died in,” wrote an enlightened gentleman called Roy on Twitter recently.
Cider has a “clear opportunity” to introduce more shoppers into the category and there is room for both apple and fruit cider to grow in tandem, according to Thatchers Cider.
Berkmann Wine Cellars is ready to bring Greek fine wines over to the UK following a new exclusive partnership with T-OINOS.
The UK’s Swedish whisky market is about to get a new player with the news that Fields, Morris & Verdin (FMV) is to add High Coast to its spirits portfolio.
Drinkly has appointed a Director of Business Operations and a Brand Partnership Manager to help drive its ambitious growth plans.
Waitrose has launched a new service allowing customers to try a variety of gins without leaving the house.
Minimum unit pricing has delivered a hammer blow to white cider in Scotland as sales have fallen off a cliff since it was introduced on May 1, 2018.
Borough Wines is embarking on a franchise scheme for its retail estate as the business continues to ramp up its focus on wholesale.
The off-trade cider category has enjoyed 5.3% value growth over the past year to reach £1.2 billion (IRI, year to February 2019).
Wine needs to boost its credentials as a refreshing beverage if it is to flourish going forward, according to Treasury Wine Estates.
A burst of summer-specific spirits has appeared as producers hope to tap into the craze for pink and seasonal variants.
Cellar Trends is launching two non-alcoholic brands in order to tap into this “seemingly unstoppable” consumer trend. The company also has a number of other launches and line extensions in the pipeline.
The Macallan’s first global advertising campaign has been banned by The Advertising Standards Authority (ASA) for promoting “extreme risk-taking behaviour”.
Tesco has reported a 28% jump in profits as its turnaround plan nears completion.
Funkin Cocktails is launching a range of “RTD nitro-canned cocktails”, in a bid to enable consumers to enjoy bar-quality cocktails at outdoor events or at home.
Denbies Wine Estate is expected to increase its winery workforce by a third by the end of 2019 due to an increase in production.
WineGB has announced that David Parkinson will be stepping down from the role of chief executive due to health reasons.
Jägermeister has revealed a new “Ice Cold” wrap pack that will launch exclusively to the convenience channel this month.
Brooklyn Brewery is bidding to capitalise on the growing demand for alcohol-free beer by launching Brooklyn Special Effects into the UK market.
A new contender in the alcohol-free spirits and liqueurs category has already secured a listing with Sainsbury’s.
The Oxford Wine Company has taken on Nancy Gilchrist MW as a consultant for the business.
The EU Commission has confirmed Irish Whiskey’s status as a Geographical Indication (GI) has been approved.
Diageo UK has revealed a new policy to offer men and women an equal 52 weeks parental leave with the first 26-weeks fully paid.
Global Brands has reported a 19.5% growth in sales with turnover topping £50 million last year, driven by “innovative new products”.
Consumers are reining in their spending at the big four supermarkets due to Brexit uncertainty and rising living costs, according to the latest Nielsen data.
The clocks have gone forward, the sun is out and leading suppliers are rolling out marketing campaigns ahead of the summer trading period.
Waitrose is adding a range of mixers created specifically for certain spirits.
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