Chances to strike gold with B&H

02 November, 2007

Benson & Hedges is

giving five retailers the chance to win a gold bar worth 10,000 each.

Running from Nov 1, retailers who find a golden ticket in an outer of Benson & Hedges Gold 20s can choose to convert their winning bar into 10,000.

Brand owner Gallaher is touring

the UK throughout November with its Visible Vault. Any retailer who visits selected cash and carries will have one chance to enter a code to

open the vault and win its 1 million contents.

The campaign will also see selected independents across the UK selling one of 100 Benson & Hedges 24-carat gold packs. Made of

gold plate and containing a pack of Benson & Hedges Gold 20s, each one has a price tag of 199.99.




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