16 November, 2007

Maxwell Graham-Wood

Satchells of Burnham Market, Norfol


If you had an extra hour in the day, what would you do with it?

Could I backdate the hours for

my 30 years in the wine trade

and have a world tour of all the vineyards I haven't seen

How do you seek your thrills?

Watching Norwich City getting stuffed and struggling to crack 100 at golf.

What alcoholic drink do you most resemble?

Oh, claret, definitely. Smooth, rich, elegant, mature , well balanced. I wish!

What would you recommend to a customer wanting to splash out?

Magnums. Always magnums. Marvellous as a gift or to grace your own table.

I am convinced


taste better than bottles.

Tell us something

about yourself that would surprise your friends.

If I tell you that I shall have to kill you. And both of my friends!

What's the best advice you've


You have two ears and one mouth. Use them in that proportion and you will be just fine. Thanks Dad .

If you could have three wishes to improve your working day what would they be?

More time and fewer hours, a junk filter on my telephone and an automatic

office tidying device la Mary Poppins.

If you could choose anyone to be prime minister, who would it be

Either Jeremy Clarkson because

his leadership would be a real gas or

Mr Les Taxx because if we citizens don't have any disposable income the

country will eventually grind to a halt.

What are the most underrated and overrated wines in the UK market?


are modern, crisp Prosecco, indigenous Spanish reds and Allan Scott from Marlborough. Overrated are mass produced Aussie reds with no structure or backbone, just fruit and too much alcohol; Cloudy Bay.

If you could change one thing about the drinks industry, what would it be

Either increase the age limit for buying alcohol or force youngsters to dress and act their age. We shopkeepers don't stand a chance these days.

Bookmark this

Site Search


Lifting the spirits

I were to sum up alcohol sales over Christmas 2017 in one word, it would be “gin”. At Nielsen, we define the Christmas period as the 12 weeks to December 30 and in that time gin sales were £199.4 million, which means they increased by £55.4 million compared with Christmas 2016. There’s no sign the bubble is about to burst either. Growth at Christmas 2016 was £22.4 million, so gin has increased its value growth nearly two-and-a-half times in a year. The spirit added more value to
total a

Click for more »
Upcoming events


Is blended Scotch overshadowed by single malt in retailers?

  • Yes
  • No
  • Don't know