Shloer pampers pregnant women

11 January, 2008

Model and TV stylist Lisa Butcher is fronting

Shloer's latest marketing campaign.

Targeting expectant mothers and female office workers, Shloer's Mums To Be campaign will see the presenter and mother of two providing her top styling tips on a new website - sparklingpregnancy.com.

The push will be supported by PRáactivity and a partnership with bounty.com that will include banner advertising and a competition to win aápamper pack.




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Richard Hemming MW: beware inverse snobbery

Few things can bring communal pleasure so intimately as wine. Apart from a hot tub, perhaps. Sport can trigger mass jubilation, film gives us shared empathy, but wine has a nigh-unique ability to bestow conviviality among us through a shared bottle ľ which makes it especially galling that we spend so much time divided over it.

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