Danzka drunk straight from freezer

08 February, 2008

Global Brands has expanded its spirits portfolio with the addition of the Danzka Vodka range.

Distilled in Denmark, the wheat vodka is presented in an aluminium bottle which chills the vodka 50 times faster than traditional glass packaging, according to Global. It is designed to be drunk straight from the freezer.

The range consists of Danzka pure vodka as well as four other flavoured brands - citrus fruit, grapefruit, blackcurrant and cranberry & raspberry - which all have a 40 per cent abv.

Spokeswoman Jenny Allaway said: "The products are innovative and will appeal to consumers who are looking for a premium drink with a modern twist. It's the only vodka in the world which is available to buy in an aluminium bottle."




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Richard Hemming MW: beware inverse snobbery

Few things can bring communal pleasure so intimately as wine. Apart from a hot tub, perhaps. Sport can trigger mass jubilation, film gives us shared empathy, but wine has a nigh-unique ability to bestow conviviality among us through a shared bottle ľ which makes it especially galling that we spend so much time divided over it.

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