TV chefs appointed brand ambassadors for Gabbiano

11 March, 2008

TV chefs Giancarlo and Katie Caldesi have signed a deal with Fosters to promote Tuscan wine brand Gabbiano in the UK.

The husband and wife team, who star in the BBC show Return to Tuscany, will take part in a number of activities with the Italian brand to help promote the wine as a perfect partner to food.

As part of their remit, the duo will create a range of Tuscan recipes to match the Gabbiano Pinot Grigio Della Venezie and Gabbiano Chianti and will host a cookery school at the Castello Di Gabbiano where the wine is produced.

Foster’s marketing director James Lousada said: “Gabbiano is all about enjoying good food with family, just like in the Mediterranean, and with the Caldesi’s great love of cooking rustic Tuscan cuisine and dedication to their family, they are the perfect match.”




Bookmark this


Site Search

COMMENT

Richard Hemming MW: beware inverse snobbery

Few things can bring communal pleasure so intimately as wine. Apart from a hot tub, perhaps. Sport can trigger mass jubilation, film gives us shared empathy, but wine has a nigh-unique ability to bestow conviviality among us through a shared bottle – which makes it especially galling that we spend so much time divided over it.

Click for more »
Upcoming events

Polls

Is blended Scotch overshadowed by single malt in retailers?

  • Yes
  • No
  • Don't know

Facebook

Twitter