WSTA outlines future challenges for the drinks trade

23 April, 2008

The drinks industry must do more to be heard against a wave of anti-alcohol sentiment in order to survive in a tough environment, the WSTA has warned.

Speaking at the Wine & Spirit Trade Association's Spring Conference earlier today, chief executive Jeremy Beadles told members to brace themselves against increasing government legislation, a drop in consumer spending and negative headlines in the national media.

He said: "We're under tough trading conditions. These are the times when the consumer will look at their spending. The government is also coming up with a range of alcohol strategies that are all about price and promotion and not about education.

"We have to get better at putting our view across and engaging with the consumer."

Beadles urged members of the drinks trade to put across positive messages from their businesses and ensure local MPs and media were considering their views too.

He also said more needed to be done to educate children at a younger age about alcohol.

Other speakers at the event at London's Gibson Hall, were Barry Clark of hte Future Foundation, Marjana Martinic of the International Center for Alcohol Policies, Beam Global Iberia, France, UK and Ireland managing director Jonathan Stordy and Richard Sharman of KPMG.

Kevin Brennan, the parliamentary under secretary of state for children, young people and families also gave a keynote address.




Bookmark this


Site Search

COMMENT

Lifting the spirits

I were to sum up alcohol sales over Christmas 2017 in one word, it would be “gin”. At Nielsen, we define the Christmas period as the 12 weeks to December 30 and in that time gin sales were £199.4 million, which means they increased by £55.4 million compared with Christmas 2016. There’s no sign the bubble is about to burst either. Growth at Christmas 2016 was £22.4 million, so gin has increased its value growth nearly two-and-a-half times in a year. The spirit added more value to
total a

Click for more »
Upcoming events

Polls

Is blended Scotch overshadowed by single malt in retailers?

  • Yes
  • No
  • Don't know

Facebook

Twitter