Nestlé revs up a Mini promotion

16 May, 2008

Nestlé is feeling driven with its latest on-pack promotion for Kit Kat

- a competition to win a Mini ONE every

day for three weeks.

Enter by text or online with a wrapper code inside Kit Kat 4 Finger, Kit Kat Chunky, Yorkie and Toffee Crisp.




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Lifting the spirits

I were to sum up alcohol sales over Christmas 2017 in one word, it would be “gin”. At Nielsen, we define the Christmas period as the 12 weeks to December 30 and in that time gin sales were £199.4 million, which means they increased by £55.4 million compared with Christmas 2016. There’s no sign the bubble is about to burst either. Growth at Christmas 2016 was £22.4 million, so gin has increased its value growth nearly two-and-a-half times in a year. The spirit added more value to
total a

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