Fullerís wears cost rises with Pride

09 June, 2008

A beer sales increase helped London Pride brewer Fullerís to offset soaring input costs in its full-year.

Fullerís said its beer volumes rose four per cent overall and seven per cent in the off-trade for the 12 months ended June 6th.

This helped to nudge beer division operating profit up by one per cent to £8m, despite significant cost increases for energy and raw materials. Total beer group revenues rose three per cent to £60.3m.

Particularly pleasing for Fullerís was growth in the premium cask and bottled ale categories of the UK beer market. ďLondon Pride continues to lead the premium ale market and has again grown its market share in all sectors,Ē the brewer announced.

Other brands showing growth included Organic Honey Dew, the group added. It warned that cost rises and reports of shrinking consumer confidence would make for a tough year ahead, however.

ďIn 2007/8 our gas and electricity costs alone increased by £0.6m. We have fixed prices for around half of our energy consumption but, at current market prices, we would see this cost to the business rise again by at least a further £1.2m in the coming 12 months.Ē




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Richard Hemming MW: beware inverse snobbery

Few things can bring communal pleasure so intimately as wine. Apart from a hot tub, perhaps. Sport can trigger mass jubilation, film gives us shared empathy, but wine has a nigh-unique ability to bestow conviviality among us through a shared bottle Ė which makes it especially galling that we spend so much time divided over it.

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