In Brief

13 June, 2008

Hours allocation makes sense

Retailers are wasting 7.5% of their wage bill because they do not allocate staff hours properly, according to a management consultancy. Kurt Salmon Associates argues that if retailers knew exactly what hours were required to complete back office tasks, they would have more funds to spend on staff for customer-facing activity that could drive sales. "There is often no logic behind the number of labour hours allocated and those that are actually needed, giving store managers a weekly headache," it said.

PX in UK roadshow

Montilla has showcased its ultra-sweet Pedro Ximénez wines around the UK in series of a regional tastings. The roadshow, featuring wines from five leading Montilla producers, visited London, Leeds and Edinburgh and targeted importers and independent retailers as well as the on-trade. Campaign spokeswoman Maria Alvear said: "We are confident that Montilla PX has a place in the UK market as an alternative to more widely-known sweet and fortified wines."

Beam recruits for Courvoisier

Beam Global UK is launching a high profile recruitment drive as it searches for new members to join its online network, Courvoisier The Future 500. The activity is part of Beam's £11 million investment in the brand for 2008. The network will be promoted

it online, print and outdoor ads, along with coverage through its partnership with The Observer newspaper. The top 100 new recruits will be profiled in a supplement in The Observer and £5,000 will be given to the person singled out as the one to watch in 2009. Revamp for Chilean wines

Chilean producer Viña Luis Felipe Edwards has introduced new-look labels to mark the restructuring of its portfolio. The single varietal entry-level range now has colour-coded

labelling and the

LFE Reserva range

has the signature of the winemaker Nicolas Bizzarri on the label. The third tier - Seleccion de Familia - has been given a more premium look .

Tesco overhauls range

Tesco has carried out a strategic review of closures on its own-label wines in a bid to raise their quality. The supermarket's new strategy is to prioritise screwcap, Diam and high-grade natural cork. BWS technical category manager Andrew Gale would not comment on the policy generally, but noted that Tesco "remains committed to the Diam closure".

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The campaign name There’s A Beer For That may have got cynics like me trying to think of things there wasn’t a beer for, but broadly speaking it was a force for good.

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