Drinks sales fall flat over spring

11 July, 2008

The off-trade drinks market has flattened out this spring, according to Nielsen.

Light wine volume sales fell 5% in the four weeks to April 19, 4% in the four weeks to May 17 and 2% in the four weeks to June 14.

Meanwhile the spirits market looked like it was "flattening out", said analyst Stewart Blunt. Champagne sales are slowing, but beer and cider are "holding up reasonably well" - although beer sales dipped in April after a peak in March.

"We all know

the on-trade is not doing well.

One might anticipate

the off-trade would draw

the benefit , but if not it almost makes you speculate where people are getting their alcohol from," he said.




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Reasons to be cheerful

I would like to think my outlook on things is generally optimistic. Perhaps that’s a natural consequence of working with something designed to give pleasure. But recently it has become increasingly difficult to ignore a creeping sense of negativity pervading the British wine trade.

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