Australian Vintage

11 July, 2008

6 Calico House, Clove Hitch Quay, Plantation Wharf, London SW11 3TN

T: 020 7924 8090

E: mbeck@australianvintage.com.au

W: australianvintage.com.au

Brands: McGuigan Black Label, McGuigan Classic, McGuigan Discover, Tempus Two, Nepenthe (Australia)

Key personnel: Paul Schaafsma, general manager UK & Europe; Michelle Beck, marketing manager UK & Europe; Jill Watson, communications manager UK & Europe

McGuigan Simeon rebranded as Australian Vintage at the start of 2008 to communicate its commitment to great Australian wine. The company has four wines in

the UK top 50 off-trade brands, and has grown sales for its

McGuigan, Tempus Two and Nepenthe.

Nepenthe Tryst

has been repackaged and a Sauvignon Blanc added to the range.




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Lifting the spirits

I were to sum up alcohol sales over Christmas 2017 in one word, it would be “gin”. At Nielsen, we define the Christmas period as the 12 weeks to December 30 and in that time gin sales were £199.4 million, which means they increased by £55.4 million compared with Christmas 2016. There’s no sign the bubble is about to burst either. Growth at Christmas 2016 was £22.4 million, so gin has increased its value growth nearly two-and-a-half times in a year. The spirit added more value to
total a

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