D&D Wines International

11 July, 2008

Adams Court, Adams Hill, Knutsford, Cheshire WA16 6BA

T: 01565 650952

E: ddwi@ddwinesint.com

W: ddwinesint.com

Established:1973

Turnover: £50 million-plus

Marketing and promotional spend 2008/9: £5 million

Brands: La Gioiosa (Italy), Luis Felipe Edwards (Chile), Angove's (Australia), Bodegas Muriel (Spain), Champagne Martel (France)

Off-trade split: 95%

Key personnel: David Garlick, managing director; Lewis Jones, marketing director; Ivo Hasler, senior winemaker

One of the major developments for D&D Wines International has been the extension of Italian brand La Gioiosa with a range of naturally lower-in-alcohol wines at 9% abv.

Luis Felipe Edwards wines from Chile have been given a major packaging relaunch across all three levels, from

entry-level to premium. The company plans to incorporate

a responsible drinking focus

in its sales process over future months.




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Richard Hemming MW: beware inverse snobbery

Few things can bring communal pleasure so intimately as wine. Apart from a hot tub, perhaps. Sport can trigger mass jubilation, film gives us shared empathy, but wine has a nigh-unique ability to bestow conviviality among us through a shared bottle – which makes it especially galling that we spend so much time divided over it.

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