Crush Wines

11 July, 2008

Bremhill Court, Bremhill, Wiltshire SN11 9LA

T: 01249 811737

E: info@crush-wines.com

W: crush-wines.com

Established: 2005

Brands: Gorilla (Italy, South Africa), Oro e Verde,

Cardeto (Italy), Smoking Loon (California), Salena Organics (Australia)

Off-trade split: 90%

Key personnel: Chris Ellis, managing director; Andrew Walker, sales director; Tom Fox, export and UK sales

Crush Wines has added Oro e Verde, claimed to be the first 75cl Tetra Pak wine from Italy. The Gorilla range

has been expanded to include a Pinot Grigio from Italy to add to the Grillo, Pink, Primitivo and Syrah, while the South African arm of the Gorilla range has been bolstered with

Chenin Blanc, Pinotage and Reserve. Smoking Loon and Pepperwood Grove are new agencies from the Californian stable of Sebastiani.




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Richard Hemming MW: beware inverse snobbery

Few things can bring communal pleasure so intimately as wine. Apart from a hot tub, perhaps. Sport can trigger mass jubilation, film gives us shared empathy, but wine has a nigh-unique ability to bestow conviviality among us through a shared bottle ľ which makes it especially galling that we spend so much time divided over it.

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