Somerfield cuts drinks prices in half

28 August, 2008

Somerfield has embarked on a week-long drinks sale which takes in own-label as well as branded products, some of which are reduced to half price.

Deals include 1-litre bottles of Famous Grouse whisky for £9.99 instead of the usual £14.99, Wolf Blass Yellow Label down £3 to £5.99 and Lindemans Winemakers Release at £3.99, reduced from £7.99.

Grolsch, Budweiser, Coors Light, Stella Artois and San Miguel are included in a deal which allows customers to select and three 4x30cl or 4x33cl packs for £10. Budweiser is also included in a half price deal on its 15x33cl pack, which is down from the regular £15.99 to £7.99.

The offers run until Sept 9.

Somerfield has come top in a blind tasting of white wines under £20 conducted by Benoit Allauzen, sommelier at London’s Greenhouse restaurant.

Retailers nominated their best wines for the Bloomberg-sponsored tasting. Somerfield’s 2007 Montagny Vieilles Vignes from Blason de Bourgogne – currently available for £5.99 – scored nine, beating competitors from Sainsbury’s, Tesco, Selfridges, Marks & Spencer and Harrods.

Bookmark this

Site Search


Faith in fakes

One of the most fascinating stories in wine, fit to stand alongside the Judgement of Paris, is that of Rudy Kurniawan, a man who managed to fool friends, auction houses and experts into believing they were drinking some of the world’s most expensive wines.

Click for more »
Upcoming events


Is blended Scotch overshadowed by single malt in retailers?

  • Yes
  • No
  • Don't know