Akashi-Tai sake drops down a size

05 September, 2008

Sake brand Akashi-Tai is introducing smaller bottles in the UK in a bid to

attract more consumers to

the category.

The boutique producer is adding 30cl bottles to its range , which is handled in the UK by Malcolm Cowen.

The new packs will be available in Honjozo, Daiginjo, Junmai Daiginjo and Honjozo Genshu styles, with rrps between £5.69 and £9.29.




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Richard Hemming MW: beware inverse snobbery

Few things can bring communal pleasure so intimately as wine. Apart from a hot tub, perhaps. Sport can trigger mass jubilation, film gives us shared empathy, but wine has a nigh-unique ability to bestow conviviality among us through a shared bottle – which makes it especially galling that we spend so much time divided over it.

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