Akashi-Tai sake drops down a size

05 September, 2008

Sake brand Akashi-Tai is introducing smaller bottles in the UK in a bid to

attract more consumers to

the category.

The boutique producer is adding 30cl bottles to its range , which is handled in the UK by Malcolm Cowen.

The new packs will be available in Honjozo, Daiginjo, Junmai Daiginjo and Honjozo Genshu styles, with rrps between 5.69 and 9.29.




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Lifting the spirits

I were to sum up alcohol sales over Christmas 2017 in one word, it would be “gin”. At Nielsen, we define the Christmas period as the 12 weeks to December 30 and in that time gin sales were £199.4 million, which means they increased by £55.4 million compared with Christmas 2016. There’s no sign the bubble is about to burst either. Growth at Christmas 2016 was £22.4 million, so gin has increased its value growth nearly two-and-a-half times in a year. The spirit added more value to
total a

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