Helier's peachy about its launch

12 December, 2008

A new peach-flavoured cider from St Helier has been rolled out . Producer Intercontinental Brands said it was also introducing a

1-litre bottle for its 50cl range of fruit ciders to coincide with the launch. Paul Burton, joint managing director of Intercontinental Brands, said: "We were among

the first to introduce a pear cider into the market."

Fruit cider feature, page 33




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Lifting the spirits

I were to sum up alcohol sales over Christmas 2017 in one word, it would be “gin”. At Nielsen, we define the Christmas period as the 12 weeks to December 30 and in that time gin sales were £199.4 million, which means they increased by £55.4 million compared with Christmas 2016. There’s no sign the bubble is about to burst either. Growth at Christmas 2016 was £22.4 million, so gin has increased its value growth nearly two-and-a-half times in a year. The spirit added more value to
total a

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