New design for Grand Siècle

16 December, 2008

Champagne house Laurent-Perrier has unveiled a new label design and gift box for its Grand Siècle cuvée.

A spokeswoman said: “The new black monochrome gift box has a contemporary edge that reflects Laurent-Perrier’s commitment to forward-thinking design. It includes a solar emblem denoting the French ‘Sun’ King Louis XIV – a symbol of high art.”

The new Grand Siècle is available in Harrods, Fortnum & Mason, Selfridges and Harvey Nichols, priced at £120 for a 75cl bottle.

Laurent-Perrier has partnered with luxury crystal house Baccarat for a limited edition Écrin Grand Siècle, available at Harrods for £1,600. The gift box holds a magnum of Grand Siècle and a collection of six Champagne flutes by Baccarat.




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Talking terroir

When Bordeaux was in fashion, it seemed almost logical that we should fetishise winemakers. Here were people responsible for brilliant acts of blending, across large estates and multiple grape varieties, including superstars such as cabernet sauvignon and merlot. These days, fashion has moved on and pinot noir is ascendant. As a result, the star of the winemaker has fallen and we find ourselves following a new star in the sky: terroir.

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