Litherland to replace Slay at Diageo GB

22 January, 2009

Simon Litherland has been appointed as managing director for Diageo GB.

He will replace Benet Slay, who has been named as managing director for Diageo Northern Europe., a hub including France, Switzerland, Austria, Germany, the Nordics and Benelux.

Both appointments take effect from July 1.

Slay has been in his GB role since July 2006.

Litherland will move from his role as managing director for Brandhouse South Africa, a joint venture between Diageo, Heineken and Namibia Breweries.

Slay will retain his place as trustee of the Drinkaware Trust.




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Lifting the spirits

I were to sum up alcohol sales over Christmas 2017 in one word, it would be “gin”. At Nielsen, we define the Christmas period as the 12 weeks to December 30 and in that time gin sales were £199.4 million, which means they increased by £55.4 million compared with Christmas 2016. There’s no sign the bubble is about to burst either. Growth at Christmas 2016 was £22.4 million, so gin has increased its value growth nearly two-and-a-half times in a year. The spirit added more value to
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