Valentine's revamp for 40%-off voucher

30 January, 2009

First Quench Retailing has given its 40%-off voucher a revamp for Valentine's Day.

The voucher, which is bright pink and surrounded by hearts, is valid from Feb 4-14 on all Champagne and sparkling wine in Threshers, Wine Rack and Victoria Wine.

The retailer was buoyed by a £15.5 million Christmas sales spike when its 40%-off voucher was extended until New Year's Eve.

Unlike the Christmas voucher, the latest offer doesn't include still wine.




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In the not-too-distant future, when all humans are born with inbuilt VR headsets and Trump is Supreme Commander of the Known Universe, how will students of wine look back on the present era of retail in the UK? And, in such a dystopian world, why would anyone care?

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