Ten new rosés from Mont Tauch

11 March, 2009

Mont Tauch is launching 10 new rosé wines in the UK market to take advantage of growing consumer interest in the category.

The Fitou-based cooperative already has two rosés in the UK market: Mont Tauch Village du Sud rosé at the Co-op at £4.49 and Mont Tauch La Maison de Roselyne at selected Tesco stores at £4.49.

It has developed a range of 10 “consumer-friendly” wines using different combinations of Syrah, Grenache and Cinsault including oak aged wines such as Ancien Comté Cuvée de la Comtesse, Corbières 2008 and lighter styles such as Lady Bird, Corbières 2008.

Marketing director Katie Jones said: “Having invested more than any other co-op in the past 10 years in the structure of our winery, we are looking to showcase rosé wines from the Languedoc which we believe are diverse in style, and offer good quality and value.”

According to research recently commissioned by Vinexpo, rosé sales will rise by nearly 50% in the UK over the next five years. It predicts that white wine sales will grow by over 7% while reds decline by 5%.




Bookmark this


Site Search

COMMENT

Reasons to be cheerful

I would like to think my outlook on things is generally optimistic. Perhaps that’s a natural consequence of working with something designed to give pleasure. But recently it has become increasingly difficult to ignore a creeping sense of negativity pervading the British wine trade.

Click for more »
Upcoming events

Polls

Is blended Scotch overshadowed by single malt in retailers?

  • Yes
  • No
  • Don't know

Facebook

Twitter