Lisa McGovern takes Wine Australia job

16 March, 2009

Wine Australia has appointed Lisa McGovern to the new role of regional director for the UK, Ireland and Europe.

McGovern has held a number of jobs in the wine trade, including marketing and business development roles for Graham Beck Wines, Southcorp Wines and the Wine Institute of New Zealand.

She will start work at Australia House in London on April 6.

The creation of the new UK-based role is part of a "progressive restructure of the Wine Australia marketing platform", according to the body.

General manager of market development Paul Henry said: “I am aware of how keenly anticipated this appointment has been, and while all candidates have been of a high and credible calibre, Lisa’s communication experience and original commercial thinking marked her out as the individual who could best meet the challenges.

"The need for a positive sense of renewal and energy, that addresses opportunities at a local market level, is the key milestone in the next 12 months. I look forward to working with Lisa and all of the team on the next chapter for Wine Australia.”




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Richard Hemming MW: beware inverse snobbery

Few things can bring communal pleasure so intimately as wine. Apart from a hot tub, perhaps. Sport can trigger mass jubilation, film gives us shared empathy, but wine has a nigh-unique ability to bestow conviviality among us through a shared bottle – which makes it especially galling that we spend so much time divided over it.

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