Foster's first to join green crusade

29 April, 2009

Foster’s EMEA has become the first wine company in the UK to sign up to the Courtauld Commitment - a scheme which reduces packaging waste and encourages greener manufacturing.

The WRAP Courtauld Commitment’s purpose is to help the UK hit its EU Landfill Directive targets and contribute to the overall efficiency of the retail, food and drink manufacturing sectors.

Foster’s, which supplies Lindemans, Rosemount and Wolf Blass wines, has already expanded its bulk shipping and local bottling of wine in the UK, which can reduce CO2 emissions by 55%, the company said.

Other initiatives include using rail freight and reducing the weight of glass in selected SKUs in the UK, and consolidating deliveries to reduce the number of lorries on the road.

Supply chain director Rob Hollis said: “Through engaging with WRAP’s Retail Innovation team, and signing the Courtauld Commitment, we are now collaborating with other signatories to help achieve 2010 packaging targets, as well as developing future strategies.

“Reducing greenhouse gas emissions is a global priority for Foster’s. We see WRAP as instrumental in achieving our own environmental objectives and assisting the UK government to achieve its EU Landfill and Packaging Directives.

"We’re looking forward to seeing more UK wine suppliers getting on board.”




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Richard Hemming MW: beware inverse snobbery

Few things can bring communal pleasure so intimately as wine. Apart from a hot tub, perhaps. Sport can trigger mass jubilation, film gives us shared empathy, but wine has a nigh-unique ability to bestow conviviality among us through a shared bottle – which makes it especially galling that we spend so much time divided over it.

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