Scottish & Newcastle UK

27 March, 2009

2-4 Broadway Park, South Gyle, Edinburgh EH12 9JZ

T: 0131 528 1000

W: scottish-newcastle.com

Established:

1777

Brands: Strongbow, Bulmers Original, Jacques

Off-trade split: 56%

Newest and upcoming innovations:

Off-trade sales managing director

Mark Gerken: "The Bulmers Original portfolio has been strengthened by the introduction of Bulmers Pear and Bulmers Light, which has 30% fewer calories.

Jacques Orchard Fruits extends the Jacques portfolio, following Jacques Fruits of the Forest ."

Biggest challenge for 2009: "The key issues in 2009 are the UK economy and the impact of government legislation.

I don't think the government should be handling pricing - that's an area the retailer should be responsible for."




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Reasons to be cheerful

I would like to think my outlook on things is generally optimistic. Perhaps that’s a natural consequence of working with something designed to give pleasure. But recently it has become increasingly difficult to ignore a creeping sense of negativity pervading the British wine trade.

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