White wine is nation's favourite – survey

09 May, 2009

White wine is the UK’s number one drink of choice according to a survey by the Wine & Spirit Association and research organisation Wine Intelligence.

In the survey of almost 2,000 adults, 34% who drank alcohol said they preferred wine to other drinks, against 27% for beer and 20% for spirits.

Some 54% of the population drink white wine and 47% red, with rosé being appreciated by 35% of those questioned.

Wine’s suitability with food was cited by 89% as a reason for drinking, with taste on 77%.

But beer beat wine for outdoor occasions, being chosen by 75% of those surveyed.

Brian Howard, Wine Intelligence’s business development director, said: “This survey provides the most up-to-date and possibly the most comprehensive picture for who drinks what across alcohol categories in the UK.

“One thing is clear: wine is a strong and stable fixture in UK adult social life.”

WSTA chief executive Jeremy Beadles added: “This confirms the strength of the British love affair with wine.”




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Reasons to be cheerful

I would like to think my outlook on things is generally optimistic. Perhaps that’s a natural consequence of working with something designed to give pleasure. But recently it has become increasingly difficult to ignore a creeping sense of negativity pervading the British wine trade.

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