Fuller’s off-trade volume falls 3%

05 June, 2009

Fuller’s saw off-trade beer volumes drop by 3% in the year to March 28, a decline it described as “in line with the market”.

London Pride grew market share on the back of heavy advertising support.

Chairman Michael Turner said: “The recession has seen media prices fall and we are now able to secure high profile media space at increasingly competitive times.”

Fuller’s saw a 4% increase in operating profits in its beer company to £8.3 million on turnover of £91.8 million, an increase of 5%.

Turner added: “We gained share in the UK ale market where our volumes declined by only 2% in a market that shrank 8%.”

Group pre-tax profit excluding exceptional items fell 1% to £22.8 million.




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Richard Hemming MW: beware inverse snobbery

Few things can bring communal pleasure so intimately as wine. Apart from a hot tub, perhaps. Sport can trigger mass jubilation, film gives us shared empathy, but wine has a nigh-unique ability to bestow conviviality among us through a shared bottle – which makes it especially galling that we spend so much time divided over it.

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