Specialists double wine inflation

08 June, 2009

Multiple specialists have pushed through price increases double those of the wine market generally over the past year.

Newly released Nielsen data shows that wine prices in multiple off-licence rose by 38p to £5.34 in the year to May 16, compared to 19p in the take-home market as a whole, where the average price for a 75cl bottle is now £4.25.

The off-trade wine market saw 1% volume and 5% value growth over the period, but multiple specialists saw volumes slide by 8% and sales value by 1%.

The multiple grocers saw their sales value climb 8%, while volumes rose by 3%. The average price for wine in supermarkets rose by 18p to £4.07.

In the impulse category - which rounds up convenience and forecourt sales - average prices rose by 25p to £4.76. Wine volumes fell by 5% and value growth was flat.




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Richard Hemming MW: beware inverse snobbery

Few things can bring communal pleasure so intimately as wine. Apart from a hot tub, perhaps. Sport can trigger mass jubilation, film gives us shared empathy, but wine has a nigh-unique ability to bestow conviviality among us through a shared bottle – which makes it especially galling that we spend so much time divided over it.

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