AB Inbev 'ready to sell Tennent's'

20 July, 2009

Tennent’s could be sold by AB Inbev as part of a cost-saving exercise, according to reports from Scotland.

The company has not commented on speculation that the Wellpark brewery in Glasgow, along with the Tennent’s brand, will be put on the market.

Some 300 workers are employed at Wellpark and the Tennent’s brand occupies an estimated 60% of the Scottish lager market.

AB Inbev has already ended its UK licensing agreement for Castlemaine XXXX and according to some reports is ready to sell 11 European breweries, including Staropramen in the Czech Republic.

Total lager sales in Britain fell by 4% in sales terms, while volumes declined by 5%, in the year to April 18, according to Nielsen.




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Reasons to be cheerful

I would like to think my outlook on things is generally optimistic. Perhaps that’s a natural consequence of working with something designed to give pleasure. But recently it has become increasingly difficult to ignore a creeping sense of negativity pervading the British wine trade.

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