Fresh Trade gets extra fizz
Published:  26 October, 2009

Fresh Trade UK is adding plum and mandarin flavours to its Fizz range of fruit ciders.

The new flavours are being rolled out through the autumn in 50cl bottles, and 50cl and 33cl cans.

They join pear, strawberry and blueberry in the Fizz range.

Fresh Trade director Maurice Newton said: “New flavour development can still unlock huge potential for retailers during the next year.”

All the ciders in the range are packaged at 4.7% abv.

The company is also importing the Estonian, reduced-strength, pink beer A Le Coq rosé.




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I would like to think my outlook on things is generally optimistic. Perhaps that’s a natural consequence of working with something designed to give pleasure. But recently it has become increasingly difficult to ignore a creeping sense of negativity pervading the British wine trade.

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