Virgin Wines and Warehouse Wines join forces

03 November, 2009

Direct Wines has merged its online wine retailer Virgin Wines with its Warehouse Wines mail order company.

The newly merged company will operate under the Virgin Wines brand name and will retain offices in Preston and Norwich, along with existing staff.

Virgin managing director Jay Wright said: “Over the last 18 months, since I have been running both Virgin Wines and Warehouse Wines, I’ve been so impressed with both companies that I couldn’t wait to combine the very best bits from them both to make one ‘super’ business.

“These are two fantastic companies in their own right but combined will create an even bigger and better company, offering unrivalled wines at the very best prices, along with award winning customer service.”

He added that the deal will capitalise on Virgin’s presence in the online sector and Warehouse Wines’ offline expertise.




Bookmark this


Site Search

COMMENT

Lifting the spirits

I were to sum up alcohol sales over Christmas 2017 in one word, it would be “gin”. At Nielsen, we define the Christmas period as the 12 weeks to December 30 and in that time gin sales were £199.4 million, which means they increased by £55.4 million compared with Christmas 2016. There’s no sign the bubble is about to burst either. Growth at Christmas 2016 was £22.4 million, so gin has increased its value growth nearly two-and-a-half times in a year. The spirit added more value to
total a

Click for more »
Upcoming events

Polls

Is blended Scotch overshadowed by single malt in retailers?

  • Yes
  • No
  • Don't know

Facebook

Twitter