Tories to get rid of unit labelling

13 January, 2010

The Conservative Party has outlined its plans to ban supermarket loss-leaders on alcohol if it comes into Government.

The Conservative Party has outlined plans to end unit labelling for alcohol if it wins the next election.

In its green paper on health policy, published today, the party also confirms earlier hints that it would introduce higher taxes on RTDs and superstrength beers, and said it would ban loss-leading supermarket deals on alcohol.

The policy document calls for an end to unit labelling for alcoholic drinks in favour of a system which would make people “more aware of [the] amount of alcohol in drinks” and take account of “social norms”.

A pledge to consult the drinks industry on the measure was welcomed by the Wine & Spirit Association.

Chief executive Jeremy Beadles said: “We welcome steps to encourage consumers to make informed choices and take responsibility for their own behaviour and the opportunity for business to be involved in shaping and implementing agreements around responsible marketing of alcohol products.”

Bookmark this

Site Search


Richard Hemming MW: beware inverse snobbery

Few things can bring communal pleasure so intimately as wine. Apart from a hot tub, perhaps. Sport can trigger mass jubilation, film gives us shared empathy, but wine has a nigh-unique ability to bestow conviviality among us through a shared bottle – which makes it especially galling that we spend so much time divided over it.

Click for more »
Upcoming events


Is blended Scotch overshadowed by single malt in retailers?

  • Yes
  • No
  • Don't know