Jewell launches Spar’s first ever wine festival

19 February, 2010

Spar is to hold its first ever national wine festival from April 22.

The festival will take place in 2,100 shops and there will be 25% off 35 wines.

Spar is hoping to cash in on World Cup fever by including a selection of its South African range.

Around half of the wines included in the festival will be French.

Wine controller Laura Jewell MW said: “We have committed real investment and resource into finding some of the best wines for our own branded range and it is great to be able to bring them to the market at genuinely great value.

“The Spar Wine Festival is designed to make it easy for people to try something new without breaking the bank.”




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Richard Hemming MW: beware inverse snobbery

Few things can bring communal pleasure so intimately as wine. Apart from a hot tub, perhaps. Sport can trigger mass jubilation, film gives us shared empathy, but wine has a nigh-unique ability to bestow conviviality among us through a shared bottle – which makes it especially galling that we spend so much time divided over it.

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