Wines of Turkey in major UK spend

28 May, 2010

Generic body Wines of Turkey has pledged to invest £500,000 in marketing in the UK next year – its biggest spend to date.

Plans for how the money will be best spent will be discussed next month.

The first Wines of Turkey tasting and conference is planned for November and wine buyers and retailers will be invited.

The body, set up a year ago, has eight members, but hopes to attract a further 12 this year.




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Richard Hemming MW asks: what’s the next step for indies?

In the not-too-distant future, when all humans are born with inbuilt VR headsets and Trump is Supreme Commander of the Known Universe, how will students of wine look back on the present era of retail in the UK? And, in such a dystopian world, why would anyone care?

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