Portuguese trip on offer at Mateus

25 June, 2010

Mateus Rosé is offering a trip to Portugal in a competition to be promoted on 1 million neck collars.

The promotional bottles will offer the chance to win a luxury mini break for two people to the Algarve along with £500 spending money. Ten runners-up will each win a Mateus Rosé picnic basket.

Alvin Saal, Mateus brand manager at First Drinks, said this significant summer investment would increase direct communication with Mateus drinkers.

He added: “Rosé continues to be hugely popular with British wine drinkers and Mateus has experienced strong growth of 12% in value and 7% in volume.”?Customers can enter the competition by completing a short questionnaire on the back of the neck collar or online at mateusrose.net.




Bookmark this


Site Search

COMMENT

Lifting the spirits

I were to sum up alcohol sales over Christmas 2017 in one word, it would be “gin”. At Nielsen, we define the Christmas period as the 12 weeks to December 30 and in that time gin sales were £199.4 million, which means they increased by £55.4 million compared with Christmas 2016. There’s no sign the bubble is about to burst either. Growth at Christmas 2016 was £22.4 million, so gin has increased its value growth nearly two-and-a-half times in a year. The spirit added more value to
total a

Click for more »
Upcoming events

Polls

Is blended Scotch overshadowed by single malt in retailers?

  • Yes
  • No
  • Don't know

Facebook

Twitter