Funkin Fusion range considers the perfect combination

03 September, 2010

Funkin is working on a range of fruit purées for cocktails which combine different fruit flavours.

The Funkin Fusion range is being developed by mixologist Ben Reed, formerly of IP Bartenders.

An exhibition sampling programme was used to test some prototypes and three were chosen to go forward for further consideration.

The chosen three are: Mango, Red Pepper & Hot Pimiento; Mango, Kalamansi, Lime & Lemon, and Blackberry & Vanilla.

They will all be tested further in a cocktail competition in October before Reed determines the range for commercial release before Christmas.




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Lifting the spirits

I were to sum up alcohol sales over Christmas 2017 in one word, it would be “gin”. At Nielsen, we define the Christmas period as the 12 weeks to December 30 and in that time gin sales were £199.4 million, which means they increased by £55.4 million compared with Christmas 2016. There’s no sign the bubble is about to burst either. Growth at Christmas 2016 was £22.4 million, so gin has increased its value growth nearly two-and-a-half times in a year. The spirit added more value to
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