Crush expands on Down to Earth

01 October, 2010

Crush Wines has launched two South African wines under the Down to Earth label in the UK.

They are produced by Stellenbosch- based Villiera, whose wines are already sold in the UK through Crush.

The Down to Earth range comprises a red Touriga Nacional/Shiraz blend and a white Sauvignon/Semillon. Both are listed by the Wine Society (rrp of £6.49).

Crush managing director Chris Ellis said: “Villiera’s production is pretty much totally organic and about natural techniques. There’s a lot of emphasis on canopy management, but also working hard at getting the best out of the soil and putting nutrients back in.”




Bookmark this


Site Search

COMMENT

What to expect at Christmas

The arrival of October means that we’re now officially in Nielsen’s Christmas trading period. Manufacturers and retailers alike have until December 30 to optimise their sales plans and activate them in-store in order to win at Christmas.

Click for more »
Upcoming events

Polls

Is blended Scotch overshadowed by single malt in retailers?

  • Yes
  • No
  • Don't know

Facebook

Twitter