Off Licence News makes the move to Agile Media

01 October, 2010

William Reed Business Media has completed an agreement to licence the publication of Off Licence News to Agile Media, home of Drinks International.

WRBM and Agile Media are already strongly linked and will continue to publish OLN and Harpers Wine & Spirit as sister publications, working jointly on various initiatives.

Drinks group executive director Andrew Reed said: “The off-licence market has changed significantly over the past five years.

“The recent refocusing of the high street following the demise of First Quench is just one example of this, and we need to recognise that.

“By moving OLN to Agile, under licence, it gives the magazine the opportunity to serve its market effectively, using a new and sustainable business model.” He added: “There is a clear differentiation between OLN and Harpers and by licensing OLN to Agile we can continue with this strategy for the benefit of the industry.

“OLN’s current editorial and advertising teams will remain unchanged, so as far as the readers are concerned it is very much business as usual.”




Bookmark this


Site Search

COMMENT

The shops that stand out from the madding crowd

The judges met last week to sort out the winners in the independent categories of our 2018 Drinks Retailing Awards. The results are top secret until the awards dinner on February 6 but it’s giving nothing away to report that the overall standard of those that will be revealed in the shortlist of finalists in the January issue of DRN is higher than it’s ever been.

Click for more »
Upcoming events

Polls

Is blended Scotch overshadowed by single malt in retailers?

  • Yes
  • No
  • Don't know

Twitter