Poster campaign for Crabbie's

05 October, 2010

Halewood International has launched a national 48-sheet poster campaign for its Crabbie’s alcoholic ginger beer.

The campaign will run for two weeks across 2,000 sites featuring Crabbie’s TV ad characters George and Camilla.

Brand manager Al Cross said: “The brand has been supported over spring, summer and autumn and there’s more exciting activity to come in the run-up to Christmas.”

Crabbie’s support this year has included TV sponsorship and sampling at food festivals.

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