New Fuller’s beer raids history books

10 December, 2010

Fuller’s is launching what it terms a “new old beer” called Past Masters XX Strong Ale.

The London brewer said it was “the first in a series of beers from the brewery’s past”.

The recipe dates from 1891 and Fuller’s head brewer John Keeling and brewing manager Derek Prentice were aided by Ron Pattinson, brewing historian, and Peter Simpson, from Simpson’s Malt, in creating the brew.

Past Masters XX Strong Ale is 7.5% abv and is bottle-conditioned in 50cl bottles. It has “distinctive warming overtones and a rich spicy flavour”, according to Fuller’s.

John Roberts, managing director of Fuller’s Beer Company, said: “The Past Masters project came about as we thought it would be fascinating to delve into our long history to see how some of our old recipes would turn out if we had a go at brewing them for a more modern audience. There are hundreds of other really interesting recipes for us to also recreate – so watch this space.”?The brewer has also launched a poster campaign for its London Pride ale, featuring Top Gear presenter and brand ambassador James May.

Posters will appear on 500 sites across southern England leading up to Christmas.




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Richard Hemming MW: beware inverse snobbery

Few things can bring communal pleasure so intimately as wine. Apart from a hot tub, perhaps. Sport can trigger mass jubilation, film gives us shared empathy, but wine has a nigh-unique ability to bestow conviviality among us through a shared bottle – which makes it especially galling that we spend so much time divided over it.

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