Fairtrade producer reveals Easter range

21 January, 2011

Fairtrade chocolate producer Divine has unveiled its Easter range.

The line-up includes a 260g milk chocolate egg with praline mini-eggs, which has an rrp of £10. Divine’s dark and white chocolate 55g Easter eggs have an rrp of £3, while a 140g dark chocolate egg with dark chocolate Brazil nuts retails at about £5.

Other releases include a Divine handbag containing a cluster of solid milk chocolate mini-eggs, with an rrp of £3.

The egg range will also carry an on-pack competition to win 52 Penguin Classics books and a year’s supply of Divine chocolate.

Divine’s sister brand Dubble has unveiled an Easter egg hunt kit that contains six hollow milk chocolate eggs in a choice of red or blue boxes and instructions on how to hold an egg hunt. The kit has an rrp of £3.50.




Bookmark this


Site Search

COMMENT

Lifting the spirits

I were to sum up alcohol sales over Christmas 2017 in one word, it would be “gin”. At Nielsen, we define the Christmas period as the 12 weeks to December 30 and in that time gin sales were £199.4 million, which means they increased by £55.4 million compared with Christmas 2016. There’s no sign the bubble is about to burst either. Growth at Christmas 2016 was £22.4 million, so gin has increased its value growth nearly two-and-a-half times in a year. The spirit added more value to
total a

Click for more »
Upcoming events

Polls

Is blended Scotch overshadowed by single malt in retailers?

  • Yes
  • No
  • Don't know

Facebook

Twitter