Austria expects record exports

04 February, 2011

Austria is expecting final 2010 export figures for wine to hit a record high after data for the first 10 months showed a jump in sales value and prices.

The Austrian Wine Marketing Board said figures from Statistik Austria showed a 10% increase in volume and 9% in value of bottled wine, with overall value sales up 2.6% at €122 million (£105 million).

Total volumes were down 13.7% after a slump in bulk wine shipments, but the AWMB said the trend towards bottled sales was in line with its aims.

“The share of bottled wine exports increased to 91%, which is an important development for the wine sector,” said AWMB general manager Willi Klinger.

“With this, we reached for the first time ever an average price of more than €2 per litre.

“Our goal over the next three years must be to further increase the exports of bottled wine. We think an export value of €142-148 million is possible.”?But a fall in harvest volumes of around 30% in 2010 is expected to put a dampener on future export sales.




Bookmark this


Site Search

COMMENT

Lifting the spirits

I were to sum up alcohol sales over Christmas 2017 in one word, it would be “gin”. At Nielsen, we define the Christmas period as the 12 weeks to December 30 and in that time gin sales were £199.4 million, which means they increased by £55.4 million compared with Christmas 2016. There’s no sign the bubble is about to burst either. Growth at Christmas 2016 was £22.4 million, so gin has increased its value growth nearly two-and-a-half times in a year. The spirit added more value to
total a

Click for more »
Upcoming events

Polls

Is blended Scotch overshadowed by single malt in retailers?

  • Yes
  • No
  • Don't know

Facebook

Twitter