Top Tip

12 January, 2007

It's important to source wines direct, to build up a fantastic relationship with the growers themselves, and of course to select only the best wines through exhaustive research. This results in bottles that you believe in and knowledge that your customers will enjoy them too. Wine is for drinking and it's to be enjoyed, all our efforts are for this purpose.

James Dixon, sales manager, Organico, Ambleside, Cumbria

Are you itching to share the secrets of your success with other retailers, or can you offer pearls of wisdom on how to make money, save time or deal with irritating customers? Just send us your Top Tip and you could bag yourself a bottle of bubbly.

Write to laura.clark@william-reed.co.uk or phone 01293 610225




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Lifting the spirits

I were to sum up alcohol sales over Christmas 2017 in one word, it would be “gin”. At Nielsen, we define the Christmas period as the 12 weeks to December 30 and in that time gin sales were £199.4 million, which means they increased by £55.4 million compared with Christmas 2016. There’s no sign the bubble is about to burst either. Growth at Christmas 2016 was £22.4 million, so gin has increased its value growth nearly two-and-a-half times in a year. The spirit added more value to
total a

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