In Brief

09 February, 2007

France in New World move

France's biggest wine exporter has signed a deal to handle UK sales of brands owned by Chilean wine producer San Pedro. Les Grands Chais de France is taking on San Pedro's 35° South - previously with Buckingham Vintners - and Castillo de Molina brands from Chile, plus the Finca La Celia portfolio from Argentina. It will also represent San Pedro on own-label and exclusive-label. Tim North, UK director of Les Grands Chais de France, said the aim was to create "a new force for wines from South America".

Anti-fraud group expansion

The WSTA has called for the Joint Spirit Fraud Task Force to be re named and expanded, with wine and warehousing sectors becoming members, and observer status given to sectors such as cash and carry. The group was set up to ease the transfer of fraud-related intelligence to HM Revenue & Customs, but the WSTA said the remit of the group is too narrow.

It said that widening the membership of the anti-fraud group would give the drinks industry greater confidence that effective steps would be taken.

La Réserve rebrand

In our Market Report of Jan 6 we published a picture of La Réserve in a montage of retail shots. Of course, La Réserve was sold to Jeroboams and all its stores have since been rebranded.




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Talking terroir

When Bordeaux was in fashion, it seemed almost logical that we should fetishise winemakers. Here were people responsible for brilliant acts of blending, across large estates and multiple grape varieties, including superstars such as cabernet sauvignon and merlot. These days, fashion has moved on and pinot noir is ascendant. As a result, the star of the winemaker has fallen and we find ourselves following a new star in the sky: terroir.

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