Prizes are flowing from Brecon Carreg

09 February, 2007

Brecon Carreg is giving retailers and consumers the chance to win up to £10,000 in its latest on-pack giveaway.

Running from March until May, the promotion will feature on more than five million individual bottles and 170,000 packs. In addition to the five top prizes, runners-up can win family adventure weekends at Centre Parcs, National Trust membership or the opportunity to plant a native British tree.

Marketing manager Gill Bullock said: "The promotion not only gives a real chance to win one of thousands of prizes but it will also increase rate of sale."

Brecon Carreg 01269 850175




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Talking terroir

When Bordeaux was in fashion, it seemed almost logical that we should fetishise winemakers. Here were people responsible for brilliant acts of blending, across large estates and multiple grape varieties, including superstars such as cabernet sauvignon and merlot. These days, fashion has moved on and pinot noir is ascendant. As a result, the star of the winemaker has fallen and we find ourselves following a new star in the sky: terroir.

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