What else can you sell?

09 February, 2007

Some other ideas to whet your customers' appetites and improve your profits

Smoothies

Drinks packed full of fruits are benefiting from a revival among the UK's health-conscious consumers as they struggle to keep up with their Christmas detoxes.

Natural Beverage Company's Fruit Hit range fulfils the growing consumer demand for health-boosting drinks. "Additionally, carrying the Fairtrade mark means the product is well placed to answer the demands of ethical consumers," says a Fruit Hit spokesman.

The company has added a new variant to its Fairtrade smoothie range - Black & Blue Berry - which contains blackberries, blackcurrants and blueberries. The range, which also includes Mango & Orange and Pineapple & Passion Fruit, retails at £1.59 for a 33cl bottle.

Natural Beverage Company O1189 344944




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Talking terroir

When Bordeaux was in fashion, it seemed almost logical that we should fetishise winemakers. Here were people responsible for brilliant acts of blending, across large estates and multiple grape varieties, including superstars such as cabernet sauvignon and merlot. These days, fashion has moved on and pinot noir is ascendant. As a result, the star of the winemaker has fallen and we find ourselves following a new star in the sky: terroir.

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