Singing in the rain for Welsh water

23 March, 2007

W ales-based Brecon Carreg is encouraging the nation to celebrate rain in its latest marketing campaign.

The company will roll out a series of rain-themed events - from photography competitions to the Brecon Carreg cardboard boat race.

By "looking at the fun that can be had on rainy days", the campaign will encourage consumers to appreciate the benefits of the wet Welsh weather, according to a spokeswoman.

" Wales and particularly the BreconáBeacons National Park, whereáBrecon Carreg Natural Mineral Water originates, has one of highest annual rainfalls in the UK ," she

added.




Bookmark this


Site Search

COMMENT

Richard Hemming MW: beware inverse snobbery

Few things can bring communal pleasure so intimately as wine. Apart from a hot tub, perhaps. Sport can trigger mass jubilation, film gives us shared empathy, but wine has a nigh-unique ability to bestow conviviality among us through a shared bottle ľ which makes it especially galling that we spend so much time divided over it.

Click for more »
Upcoming events

Polls

Is blended Scotch overshadowed by single malt in retailers?

  • Yes
  • No
  • Don't know

Facebook

Twitter