In Brief

04 May, 2007

Calories count for alcohol

Health minister Caroline Flint has warned that the government is looking at including calorie information on UK drinks labels. Speaking at the Wine & Spirit Trade Association's spring conference, Flint said: "Obesity is an issue in the UK and we are looking into labelling calorie intake on alcohol at the present time." Flint said she has urged the Food Standards Agency to include alcohol intake as part of the wider issue of the nation's diet .

De Mellow quits Majestic

Majestic marketing director Steve de Mellow is to leave the company. No official statement had been made as OLN went to press.

Big chill

Beam Global UK has created a neck collar for Harveys Bristol Cream that reveals the outline of a wine glass when the bottle reaches the perfectátemperature. Designed to encourage consumers to enjoy Harveys Bristol Cream chilled, it will appear on 75cl and 1-litre bottles for eight weeks and forms part of Beam's For Chilled Out Occasions campaign.




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Richard Hemming MW: beware inverse snobbery

Few things can bring communal pleasure so intimately as wine. Apart from a hot tub, perhaps. Sport can trigger mass jubilation, film gives us shared empathy, but wine has a nigh-unique ability to bestow conviviality among us through a shared bottle ľ which makes it especially galling that we spend so much time divided over it.

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