UK set for a Scotch whisky revival?

01 June, 2007

The UK market is ripe for a Scotch whisky revival, according to Whisky Shop chairman Ian Bankier.

Bankier said the potential for Scotch whisky was untapped. "A swing of the pendulum is well overdue," he told the audience at a London wine fair seminar last week.

He blamed the decline in malt whisky drinking on several factors; the fact that "Scotch is British" can breed contempt, the UK's love affair with wine and Champagne, high levels of duty, the stance of supermarkets, and suppliers not seeing the UK as a priority market.

The fortunes of Scotch could improve as the UK is still "the most successful economy in Europe", he said. "There's no reason why it should not recover."

Increasing multiculturalism and trends towards drinking premium whiskies could all boost whisky's fortunes, Bankier added.




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Lifting the spirits

I were to sum up alcohol sales over Christmas 2017 in one word, it would be “gin”. At Nielsen, we define the Christmas period as the 12 weeks to December 30 and in that time gin sales were £199.4 million, which means they increased by £55.4 million compared with Christmas 2016. There’s no sign the bubble is about to burst either. Growth at Christmas 2016 was £22.4 million, so gin has increased its value growth nearly two-and-a-half times in a year. The spirit added more value to
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